What is XLabs?

XLabs is a circular economy lab for up to 25 businesses, working alongside circular experts, scientists, technologists and creative minds. XLabs creates the space to accelerate your innovation and shape extraordinary ideas for your business.

This is it.

A series of collaborative workshops at the necessary intersection of sustainability, technology and science. Together, we will help you unlock pathways towards a more regenerative future in Auckland – a circular economy worth up to $8.8 billion^.

XLabs 2020 –
Launching on the 27th February, XLabs will be held across five one-day workshops on consecutive Fridays from 28th February, with a final pitch event to potential funders on the 31st March.
Held at Hatchbox, GridAKL’s innovation lab on level 4, 12 Madden St, Auckland Central.

The XLabs method

Circular by Design methodology will be at the heart of XLabs.

It is a method developed by Circularity to help businesses apply circular economy principles to accelerate their innovation towards a more resilient future using six simple steps.

These methods will help redesign new business models, products and services created in XLabs to generate new value for people and planet.

At XLabs you will:

  • Learn how to apply this proprietary Circular by Design methodology to future-proof your capability, empower problem-solving, start activating change and unlock future value. 
  • Co-create tangible solutions to your challenge with the input of XLab’s leading experts and cross-industry collaboration.
  • Ideate, prototype and test your circular innovations in a design sprint style, and then have the opportunity to pitch your ideas to potential funders.

"What's excited me about XLabs is the ability to move through a complex business problem, to better understand it and shape up a solution we need to work towards as a business – with support and speed."


"It's really exciting to see how we could potentially collaborate, the connections we can make between different areas and people, to see these different minds come together at XLabs."


"Many Auckland businesses will be going through this process of working out how they can create a more circular system and that's really exciting for Auckland's future."


Be part of New Zealand's first lab dedicated to economic and environmental outcomes using a circular economy framework.

Designed for industry,
by industry

We're inviting leading businesses in the Auckland region to form a team and bring their challenge to XLabs. From New Zealand-owned enterprises, through to large multinationals, XLabs is the place to unlock potential value.

Together, we will co-create extraordinary ideas that have the potential to transform the future of Auckland and solve systemic challenges across our industries.

This is an opportunity to ensure your business is growing in line with Auckland's Climate Action Framework, towards zero waste and low carbon emissions.

Road transport is responsible for 36% of Auckland’s carbon emissions and the economic productivity loss from our congestion is estimated to be $1.3 billion^. We need to reimagine transport as a shared enabler for living, working and travelling.

Register to reimagine Auckland’s transport to be circular >

Consumer Goods
Redesigning consumption, addressing food and packaging waste will redefine leadership in this category. Goods can become services and redesigned to be reused, restored, effectively recycled and regenerate natural systems. Specifically, food waste in Auckland represented 19% of total landfill in 2016 and by applying circular thinking to this challenge can unlock $0.3 billion^.

Register to reimagine consumer goods to be circular>

Built environment
Construction and demolition waste represents Auckland's largest single waste stream. Planning the lifecycle of a building, using waste as a resource and regenerative processes could yield incremental value of $2.5 billion^.

Register to reimagine the built environment to be circular>

As a gateway for tourism, we need to address the pressures of visitor numbers, rise of conscious travellers and true sustainability. We can unlock new value here for locals and restore our environment with unique visitors' experiences.

Register to reimagine tourism to be circular>

Source: ^‘The Circular Opportunity for Auckland and how business can realise it’, by the Sustainable Business Network (SBN) with economic  analysis by Sapere Research Group, and
*ATEED Insights report Circular Economy A New Dynamic for Auckland Business.